Generating Cash Flow With Clickbank: Clickbank Is About More Than Just The Stuff
Many of us think of Clickbank as a service dedicated entirely to electronic products for internet entrepreneurs and affiliates. A digital product by definition is a something you sell. It may be a PDF about anything from children’s stories to a study of clinical depression to a guidebook to how to play a superb game of golf. It might be a program that makes life simpler or a very cool game you invented. But obviously, it is “something”. Suggesting that from that perspective, Clickbank is all about the stuff.
One of ClickBank’s rules of living for merchants lines up with the product only approach to the marketplace, because you’re expected to supply the product inside 24 hours of payment and preferably instantly by download. The method of delivery might vary. It can be by download, by email or by directing the purchaser to a membership site to download the product. Clickbank does not get into the details so long as the shopper gets his product inside of the time window.
While the range of anticipates that can be sold thru the Clickbank marketplace is unlimited, Clickbank doesn’t have any provision for selling services using their terrific market-place tools. That twenty-four hour rule which is entirely reasonable for a digital product is actually tricky if the character of your internet business is a service you provide, whether or not the result is a product. A service is delivered based totally on a lot of variables that the merchant can’t always dictate. Some services are constant with periodic payments either based on milestones or on end results. In both cases, a specified completion date is debatable and to restrict that time frame to twenty-four hours just about out of the question .
So many merchants have found ways to use the wonderful market-place structure and the store account services of Clickbank to do business with clients that work in the 24 hour product delivery limitation. An excellent example is ghostwriting. A shopper can contact a merchant using ClickBank’s communication resources to make arrangements for the creating of a sequence of articles. But the particular “product” would not be created within the Clickbank merchandising system till the product is complete and prepared for delivery. Then the client and buy the product which is an end result of the service and use Clickbank’s systems to work with the ghostwriter.
Whether you arrange your service to be moved through Clickbank in advance or after you complete the service, the key is for the price to be well understood before logging the project into Clickbank. This is healthy for the business relationship between seller and buyer and keeps your nose clean with Clickbank too. It might take some work to convert your hourly billed service into a definitive price product. But simply target the result. So if you work by the hour to provide a wants document for a project, you can set the given price when the project is near the end and you set up the payment auto as a Clickbank digital service.
Also bear in mind that Clickbank is expecting to see delivery. Your service might have incorporated a series of 15 telephone calls where you offer expert steerage and advance in your field of expertise. So to create a deliverable, keep your notes per session and prepare an outline at the end that captures the outcome of your sessions as well as your conclusions and you can “sell” that to your customer for the price of the total consulting charges for the fifteen sessions.
It truly just takes some creativity and ability to not just think beyond the curve to work in the Clickbank box to give your services as a digital product. But as an internet entrepreneur, being innovative is second nature to you.
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